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Ride online for Anne-Mette Strandby Hansen and Moisés Jover Azuar this summer

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Ride and win from home

In Helgstrand & Zibrasport Equest Online Tour part 3 you can compete in the two horse classes Helgstrand Medium Tour1* Horse (corresponding to M level) and Helgstrand Small Tour1* Horse (corresponding to L level) or the pony classes Helgstrand Small Tour1* pony (corresponding to L level) and Helgstrand Micro Tour2* pony(corresponding to L level). There are ribbons for the top 3 riders in each class as well as great products from Kingsland for the winners.

Registration and participation

You can register until August 8th, but registration will close before if the maximum number of participants per class is reached. You can submit a video of your ride as soon as you have registered and remember that the recording of the ride must be submitted no later than August 15th. We will publish the results on August 23rd. NB: Remember to check out the program before riding.

Sharp dressage minds will judge your ride

It is either Anne-Mette Strandby Hansen (DK) and Moisés Jover Azuar (Spain) from Helgstrand Dressage who will judge your ride and give you constructive comments along the way, which you can use to move forward in your training with your horse or pony. You will receive your score sheet and result by August 23rd.

Great Kingsland prizes at stake

There are cool prizes for the winners of the four classes. The winner of the horse classes Helgstrand Medium Tour1* and Helgstrand Small Tour1* will each receive a Kingsland Relief Pad, while the winner of Helgstrand Micro Tour2* (pony) will receive a Kingsland groom bag, and the winner of Helgstrand Small Tour1* (pony) will receive a Kingsland hay bag, socks, and a pocket belt. The top three in each class will also receive a beautiful ZyberRide ribbon.

Kingsland relief pad. Foto: Kingsland

How to participate?

You participate by creating a profile on zyberride.com and thereafter add yourself and your horses/ponies to the profile. Now you are ready to register for the class you want to participate in. Notice the maximum participants for each class. The participation fee is DKK 75, but if you are a Premium Member at Zibrasport Equest, you can you participate for just DKK 60.

Remember to read the schedule and the recording instructions, so you are sure of the participation conditions. It is a pity if you should make mistakes that could have been avoided. It is also important that you check out the actual program that you are going to ride. All information is available at Zyberride.com.

Improve your skills

ZyberRide is created by Helgstrand Dressage and Zibrasport Equest, and the purpose of the online dressage platform is to give you the opportunity to supplement your training and physical competition activity with new online options. By participating in online events, you get qualified and constructive feedback of you and your horse/pony’s performance, without having to go to a show venue.

ZyberRide offers dressage programs at different levels, where you will be judged and get good advice and feedback from some of the dressage sport’s great profiles. ZyberRide is not meant to replace physical event participation but should be seen as a supplement to your training,development, and event participation.

We hope that ZyberRide can contribute to your development and training, and we look forward to seeing your rides.

Kingsland Groom Bag. Foto: Kingsland

Best Helgstrand & Zibrasport Equest

Anne-Mette Strandby Hansen is master rider at Helgstrand Dressage. Her daily life largely consists of educating the young horses, but Anne-Mette has also had great success with older horses. The summer of 2020 was especially successful, as she and Foco Loco took the team bronze medal from the U25 European Championships. And as if that were not enough, the equipage finished the European Championships with an excellent performance in freestyle, which resulted in a gold medal and a European Champion title.

Moisés Jover Azuar is rider at Helgstrand Dressage. Like Anne-Mette, Moisés has participated in the European Championships (for Spain) – and in fact both as Young Rider and U25. He is educated as master rider at the Spanish Riding School. After that he has been riding with Coby van Baalen in the Netherlands and Daniel Ramserier in Germany, where Moisés has ridden at Grand Prix level. He has been employed by Helgstrand Dressage since January 2021 and is very much looking forward to seeing your ride on ZyberRide.

Zyberride.com

The winners found in Helgstrand & Zibrasport Equest Online Tour

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Congratulations to the winners

The participants in Helgstrand & Zibrasport Equest Online Tour part 2 have been able to compete in two horse classes and a pony class. It was Christina Karlsson on Stanley, who with a nice result of 68,205 % have won a navy halter from Kingsland in Helgstrand Medium Tour1* Horse.

In Helgstrand Small Tour1* Horse it was Josephine Skov Buch on Kgs. Hørgaard Tornado who won with 74,815 % and got a navy box curtain from Kingsland, while Mathilde Kragh Thaysen on the pony Helena won with 67,969 % in Helgstrand Medium Tour2* Pony, where the 1st prize is a saddle pad and a cap from Kingsland.

Congratulations to the placed riders

In addition to the cool prizes from Kingsland for the winners, there are also ZyberRide ribbons for the placed, which you can see below – congratulations.

Helgstrand Medium Tour1* Horse

1st place: Christina Karlsson on Stanley
2nd place: Christina Karlsson on Torres
3rd place: Matte Lauridsen on Hyggebos Felia
4th place: Tine Thrane on Zackery

Helgstrand Small Tour1* Horse

1st place: Josephine Skov Buch on Kgs. Hørgaard Tornado
2nd place: Emilie Knudsen Brun on Kayan
3rd place: Lenette Nielsen on Captain Morgan
3rd place: Zoe Löschner on Fredendals Brillant
5th place: Anne Trier on Trikkilds Rebecca
6th place: Mia Hofstedt Holst Nielsen on Mace The Ace W

Helgstrand Medium Tour2* Pony

1st place: Mathilde Kragh Thaysen on Helena
2nd place: Laura-Katrine Sørensen on Close To You
3rd place: Rose Wegge-Larsen on Heart Of Fire

See all results at zyberride.com. Prizes and ribbons will be sent directly to the winners once we have received their addresses.

Improve your skills

ZyberRide is created by Helgstrand Dressage and Zibrasport Equest, and the purpose of the online dressage platform is to give you the opportunity to supplement your training and physical competition activity with new online options. By participating in online events, you get qualified and constructive feedback of you and your horse/pony’s performance, without having to go to a show venue.

ZyberRide offers dressage programs at different levels, where you will be judged and get good advice and feedback from some of the dressage sport’s great profiles. ZyberRide is not meant to replace physical event participation but should be seen as a supplement to your training, development, and event participation.

Anne-Mette Strandby Hansen is a master rider at Helgstrand Dressage. Her daily life largely consists of educating the young horses, but Anne-Mette has also had great success with older horses. The summer of 2020 was especially successful, as she and Foco Loco took the team bronze medal from the U25 European Championships. And as if that were not enough, the equipage finished the European Championships with an excellent performance in freestyle, which resulted in a gold medal and a European Champion title.

Jeanna Högberg is a rider at Helgstrand Dressage. She is extremely experienced and has won almost everything she has participated in. Already as a pony rider she won two gold medals at the Swedish Championships and team bronze at the European Championships. Since then she has had several victories, including three more gold medals at the Swedish Championships, several finals and participation at the prestigious Young Horse World Championships. In Sweden, she is recognized for her diligence, and she has even been nominated for Comet of the Year by the magazine Tidningen Ridsport.

Online dressage event – ride for Anne-Mette Strandby and Jeanna Högberg

Written by admin on . Posted in Articles>News, Articles>sport.

Ride and win from home

In Helgstrand & Zibrasport Equest Online Tour part 2 you can compete in the two horse classes  Helgstrand Medium Tour1* (corresponding to M level) and Helgstrand Small Tour1* (corresponding to L level) or the pony class Helgstrand Medium Tour2* ( corresponding to L level). There is room for 20 participants in each class, and there are ribbons for the placed riders (max. 6 per class) as well as Kingsland products for the winners.

Registration and participation

The registration deadline is May 31st, but registration will close before if 20 riders have registered for a class. The recording of the ride must be submitted no later than June 7th, and we will publish the results on June 14th.

Sharp dressage minds will judge your ride

It is the Helgstrand riders Anne-Mette Strandby Hansen and Jeanna Högberg who will judge your ride and give you constructive comments along the way, which you can use to move forward in your training with your horse or pony. You will receive your score sheet and result by June 14th.

Great Kingsland prizes at stake

The winner of Helgstrand Medium Tour1* Horse will receive a navy halter in full size from Kingsland, while the winner of Helgstrand Small Tour1* Horse will receive a stable curtain from Kingsland. For the winner of the pony class Helgstrand Medium Tour2* Pony, there is a saddle pad and a cap from Kingsland. In addition, there are ZyberRide ribbons for the placed riders (max. 6 per class).

Prices. Photo: Zyberride

How to participate?

You participate by creating a profile on zyberride.com and thereafter add yourself and your horses/ponies to the profile. Now you are ready to register for the class you want to participate in. There is room for 20 participants in each class, and the participation fee is DKK 75. But if you are a Premium Member at Zibrasport Equest, you can you participate for just DKK 60.

Remember to read the schedule and the recording instructionsKin, so you are sure of participation conditions. It is a pity if you should make mistakes that could have been avoided. It is also important that you have control over the actual program that you are going to ride. All information is available at Zyberride.com.

Prices: Photo: Zyberride

Improve your skills

ZyberRide is created by Helgstrand Dressage and Zibrasport Equest, and the purpose of the online dressage platform is to give you the opportunity to supplement your training and physical competition activity with new online options. By participating in online events, you get qualified and constructive feedback of you and your horse/pony’s performance, without having to go to a show venue.

ZyberRide offers dressage programs at different levels, where you will be judged and get good advice and feedback from some of the dressage sport’s great profiles. ZyberRide is not meant to replace physical event participation but should be seen as a supplement to your training,development, and event participation.

We hope that ZyberRide can contribute to your development and training, and we look forward to seeing your rides.

Anne-Mette Strandby Hansen is a master rider at Helgstrand Dressage. Her daily life largely consists of educating the young horses, but Anne-Mette has also had great success with older horses. The summer of 2020 was especially successful, as she and Foco Loco took the team bronze medal from the U25 European Championships. And as if that were not enough, the equipage finished the European Championships with an excellent performance in freestyle, which resulted in a gold medal and a European Champion title.

Jeanna Högberg is a rider at Helgstrand Dressage. She is extremely experienced and has won almost everything she has participated in. Already as a pony rider she won two gold medals at the Swedish Championships and team bronze at the European Championships. Since then she has had several victories, including three more gold medals at the Swedish Championships, several finals and participation at the prestigious Young Horse World Championships. In Sweden, she is recognized for her diligence, and she has even been nominated for Comet of the Year by the magazine Tidningen Ridsport.

Kingsland Equestrian Named Official Clothing Supplier for Herning 2022!

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Around 1,200 volunteers will be involved during the ECCO FEI World Championships Herning (DEN) from 6 – 14 August 2022, and they will be dressed by Kingsland Equestrian, the Official Clothing Supplier for the event. 
This partnership goes hand in hand with Kingsland’s core purpose “To outfit, inspire and champion all equestrians.

The equestrian clothing brand, hailing from Norway, will begin designing a bespoke World Championship collection for the volunteers. And an extended version will be available exclusively in the ECCO FEI World Championship merchandise store.

As preparations for the World Championships are in full swing, the Organisers are planning to dress the host facility in Herning and the many volunteers in the official colors of the Championship 

Sustainability Focus
The World Championship collection will be created from Kingsland’s popular “Earth Collection,” a 100% recycled material line with sustainability and quality at the core of each item. 
– We are incredibly proud to be a part of this unique event, and for Kingsland, it was a completely natural choice to be involved in Herning2022. Our commitment ensures the desired visibility in the sport, but more than that, with the Organisers of Herning2022 prioritising sustainability, this aligns perfectly with Kingsland’s fundamental values. At Kingsland, sustainability is an important focus area both now and for the foreseeable future, says Mette Vester Reymert, sales manager for Kingsland.

Limited Edition Products
Each of the 1200 volunteers will receive their own set of crew clothing, which will consist of multiple products.
In addition, they’ll also receive some products from the official merchandise collaboration. For those who can’t wait until next year to pick up these exclusive items, we’re happy to announce that we have official confirmation that a limited edition of the collection will be released in December of this year. 

– We have often collaborated with Kingsland in other contexts, and every single time, they have been reliable suppliers of quality clothing, states Jens Trabjerg, who together with Casper Cassøe is one of the Organisers of Herning2022.
– It is also important that Kingsland offers clothing from their sustainable Earth Collection, as sustainability is part of our goal in organising the World Championship. We know that our volunteers will be very happy to wear the crew clothes during the Championships. We expect Kingsland’s well-known quality and design will tempt many of our guests to bring home parts of the beautiful collection as a memento from the event, Jens Trabjerg concludes.

ECCO FEI World Championships Herning – Denmark 2022
Four disciplines: Jumping, Dressage, Para Dressage and Vaulting.

MCH – The largest exhibition and experience center in Scandinavia situated in Herning forms the framework for the event, held in the Stutteri Ask Stadium, Arena II and indoor at Jyske Bank Boxen.
August 6 – 14 2022

Herning2022

Cancelled: World Championships for Icelandic Horses

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Due to the general uncertainty caused by the ongoing COVID situation and the high probability that not all FEIF member countries will be able to participate, FEIF and the organizing committee have reached the conclusion that the World Championships 2021 cannot be held in the true meaning of a fair competition amongst the world’s best horses and riders. Concerns include health related conditions, and safety for all parties involved, equal accessibility for teams from all countries, and financial security for the organizers, participants and FEIF.

Therefore, and with a heavy heart, the Board of FEIF has taken the decision to cancel the World Championships 2021, and the VM2021 organizing team in Denmark has accepted the decision that ends the dream of a World Championship in Denmark in August 2021.

We know that this will come as an enormous disappointment, not only to the riders, volunteers, exhibitors etc. – but to the entire Icelandic horse community. Be assured that it is not a decision we have taken lightly but there are just too many uncertainties and risks associated with running the event.

We thank everyone for the great support over the past 1.5 years!

All tickets and payments for exhibition stands are refundable minus an administrative cost. Information on the return of payments will be published very soon. Spectators and exhibitors will receive an e-mail within the coming weeks.
Keep updated on www.vmdenmark.com

Take care of yourself, and each other!

With best regards
The Board of FEIF and the Organizing Committee VM2021

Ticket sale opens for ECCO FEI World Championships Herning (DEN) 2022

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This is your chance to be part of one of the greatest events of a lifetime. These World Championships will be the largest equestrian event in 2022, and the organisers will guarantee a multitude of experiences during the nine days of competitions.

Ticket sales open 2 March 2021 at 12 pm (CET) on the official event website: www.herning2022.com  

The top athletes and horses from up to 70 nations will guarantee world-class sport at Stutteri Ask Stadium, Jyske Bank Boxen and BB Horse Arena. EquiPark entertainment area, which connects the three event arenas, will feature side events, inspiring lectures and exciting interviews, along with many more activities not to be missed.

Looking forward to Herning2022
There is an overwhelming interest as we look ahead to the ECCO FEI World Championships and the organisers, Jens Trabjerg and Casper Cassøe are proud and grateful for all the support. On social media, athletes from all four disciplines are sharing their expectations to be part of the World Championships in Denmark. Jens Trabjerg: It really warms our hearts when international athletes describe how much they are looking forward to the World Championships in Herning in 2022. We, along with our many volunteers, are working hard to prepare the greatest event for both participants and spectators.

Foto: Ridehesten.com
Stutteri Ask Stadium. Photo: Ridehesten.com

Super sports in stadiums and experiences in EquiPark
The main stadium, Stutteri Ask Stadium has a 10,000 seating capacity for spectators, and now is the time, if you want to get a ticket to the greatest event of the equestrian world in 2022. Herning2022 offers unique sport at the highest level in all four World Championship disciplines – Jumping, Dressage, Para Dressage and Vaulting. The official website is packed with information on ticket sales, categories, prices, and details on your chance to be part of the fun of this exciting event at Herning2022.

If you purchase a ticket to Stutteri Ask Stadium, hosting the World Championships in Jumping and Dressage, you will also have access to the large trade fair with more than 200 vendors placed in the sizable experience area, EquiPark. BB Horse Arena, which is located in EquiPark, will showcase the Jumping, Dressage and Para Dressage competitions and side events. ECCO Square, also part of the huge EquiPark complex, will offer a variety of entertainment on the centre stage. And from a big screen at ECCO Square, you can also watch the live broadcasts from Stutteri Ask Stadium during the competitions.

You won’t want to miss the daily interviews, lectures and much more from the Zibrasport Equest stage, where the crew takes you backstage for a sneak peek behind the scenes.

Camping and restaurant
The organisers behind Herning2022 are working hard to create an inspiring and cosy experience for spectators, combined with all the exciting sport and interesting features during the event. If you want to get a complete World Championship experience, you have the possibility to stay at our campsite, The Village, in walking distance from the venue, where you can bring your own tent/caravan or move directly into one the organisers have prepared for you. The Village will offer shower and toilet facilities, café-/bar area, entertainment, and shopping opportunities. In the foyer of Jyske Bank Boxen, the Restaurant Blue Hors Matiné will offer delicious meals to enjoy with good friends, family or business associates. And you can already book your table now through the official website.

The organisers are working hard to create the best settings for horses, athletes, sponsors, officials, and the spectators during the ECCO FEI World Championships Herning (DEN) 2022.

According the motto: Big enough to matter – small enough to care, the organisers intent to create an unforgettable World Championships. Will you be there? Get your ticket from March 2.

Agria Super Sunday at ECCO FEI World Championships Herning

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There is no doubt – the world’s best showjumpers will deliver exciting sport during the ECCO FEI World Championships in Herning in August 2022. Stutteri Ask Stadium will buzz with enthusiastic spectators when the world’s top riders meet in a battle for team and individual medals. Agria, an insurance company providing insurances for horses and pets will be the main sponsor of the jumping competitions during Herning2022.

Agria is the main sponsor of the jumping competitions at Herning2022. European gold medal winner, Sweden’s Peder Fredricson on “H&M All In” clears the Agria fence at Longines FEI European Championships in Gothenburg.
Photo: Ridehesten

– At Agria, we have insured horses since 1890. Just like the horse owners we want all horses to live long and healthy lives. Through our collaboration with equestrian organisations such as the Danish Equestrian Federation and the Horse Research Foundation, we contribute to research and horse welfare on many levels. We deal with all aspects of horse ownership from when the foal is born until it performs at a high level in equestrian sports. At the ECCO FEI World Championships, we will experience top equestrian sport, and we are looking forward to meeting horse friends from all over the world, says Agnes Fabricius, CEO of Agria, Sweden.

Agria Super Sunday will be a very special experience. The world’s leading showjumpers will meet in a trilling battle for the individual medals. The individual final takes place on Sunday 14 August, and Agria Super Sunday marks the end of nine competition days during the ECCO FEI World Championships Herning (DEN).

– We are very grateful for the support from Agria Animal Insurance, says Jens Trabjerg

Jens Trabjerg is the organiser of the four-time championship in Jumping, Dressage, Para Dressage and Vaulting together with Casper Cassøe.
– We have had a constructive dialogue with Agria from the very beginning of the planning of the championships, and we are very happy and proud of the great interest in Herning2022 we experience from many companies and individuals. With Agria as the main sponsor for the jumping competitions during the ECCO FEI World Championships, we are sure we have established a good foundation to show amazing sports to the audience at the Stutteri Ask Stadium, and at home behind the TV-screens around the world, he concludes.

The jumping competitions begin on Wednesday 10 August. On Friday 12 August, the team competition among the top ten nations will be settled, and on Sunday 14 August at Agria Super Sunday, the battle for the individual medals will be settled.

Ludger Beerbaum Stables and Helgstrand Dressage in new partnership

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Global Equestrian Group is established as a strategic partnership between the internationally esteemed Ludger Beerbaum Stables, consisting of sports and trading stables specialised in show jumping horses, a stallion station and the state-of-the-art Riesenbeck International Equestrian Center located in Germany; Helgstrand Dressage, one of the world’s leading equestrian sports companies with modern sales and training centers in Denmark, Germany and the US; and Waterland Private Equity.

In combination, the new partnership will have more than 150 employees, presence in 4 countries and revenue exceeding EUR 60 million. Global Equestrian Group will also include the existing activities in Helgstrand Jewellery, clothing and equestrian sports brand Kingsland Equestrian, and other equestrian venture activities. The majority owner of Helgstrand Dressage, Waterland Private Equity, will support and be a majority shareholder of the newly formed partnership.

“I am excited to enter into this partnership with Helgstrand Dressage and Waterland to accelerate the progress of our companies, create a global equestrian leader and unleash the potential of combining deep dressage and show jumping insights. I look forward to cooperate with my new partners as I will head our activities in show jumping and pursue our growth and expansion plans,” says Ludger Beerbaum, seven-time Olympian and a four-time Olympic show jumping champion and founder of Ludger Beerbaum Stables.

The Riesenbeck International Equestrian Center will be expanded and refurbished this spring to offer 300 permanent stables and new outdoor sand arenas, among other things. Global Equestrian Group will also expand the jumping activities within horse trading, training, rearing and breeding with Ludger Beerbaum Stables as a solid platform to grow the presence in the large and attractive jumping market organically and through acquisitions of reputable stables.

“Ludger Beerbaum Stables has a strong reputation and a stellar sporting track-record in show jumping, and the strategic and cultural fit with Helgstrand Dressage is just perfect. We look forward to combining our experience and diversifying our business activities to cover jumping, dressage and other exciting equestrian activities in existing and new markets alike,” says Andreas Helgstrand, two-time Olympian and Olympic bronze medal winner in dressage, who founded Helgstrand Dressage in 2008.

The global equestrian show jumping market is significantly larger than the dressage market, and Global Equestrian Group will address a combined market exceeding EUR 30 billion and build on the group’s strong global position and independent brands to leverage sales synergies and expand into new geographies.

“We are very pleased to support the emergence of a true global leader in equestrian sports by continuing to contribute with our practical experience and targeted investments in Global Equestrian Group as well as driving new markets and other interesting acquisition opportunities in line with our strategy of accelerating growth organically and through acquisitions,” says Kaspar Kristiansen, Managing Director, Waterland Nordic.

The day-to-day management of Ludger Beerbaum Stables and Helgstrand Dressage remain unchanged, and the owners will co-invest in Global Equestrian Group alongside Waterland. The parties have agreed not to disclose the purchase price.

PRESS RELEASE

Skibby HC A/S lays the footing for the ECCO FEI World Championships Herning

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ECCO FEI World Championships Herning (DEN) will be held in August of 2022, and the event is going to be the largest international equestrian championship ever held in Denmark. Although still awaiting confirmation, it’s most probable that the competitions in Jumping and Dressage will include the qualifications for the 2024 Paris Olympic.

The World Championships are conducted in Jumping, Dressage, Para Dressage and Vaulting in August 2022, and arenas corresponding five football pitches must be established on the extensive outdoor area at MCH – exhibition and experience center Herning. The Danish company Skibby HC A/S, based in Zealand, has been appointed as official supplier of the footing for all equestrian arenas at the championships.

– We are very pleased with our collaboration with Skibby HC with whom we have had a very satisfactory four-year collaboration on the arenas for the stallion licensing in Herning and the World Cup in Herning. It has been of major importance in the process that both the product and the collaboration turned out right, say Casper Cassøe who is co-organiser of the event together with Jens Trabjerg.

Show arenas must be built in the Stutteri Ask Stadium, in arena II outside the stadium and inside the Jyske Bank Boxen. In addition, several warm-up and training arenas will be made available all over the showgrounds. Riding arenas covering an area of a total of 36,000 m2 need to be established. 

– We are very proud to be chosen as ”Official footing supplier” for Herning2022, and we are very much looking forward to the collaboration with Casper Cassøe and Jens Trabjerg and not least our partner Otto Arena Systems GmbH, Janus Haubroe from Skibby HC A/S states.
– We have seen that everyone is standing together in many ways which is particularly pleasing in these difficult times, and we really look forward to the World Championships in August 2022, concludes Casper Cassøe. 

Skibby HC A/S is a dealer of the world-renowned Otto Arena Systems GmbH, which is one of the largest suppliers of riding arenas in the world. Otto Arena Systems manufactures i.a. the world’s most widely used riding arena mats.
A close collaboration with Otto Arena Systems has enabled Skibby HC A/S to submit their bid.
According to scientific studies, the Otto perforated mat absorbs up to 40% of the impact energy from the horses’ hooves, and this protects the horse’s locomotor system.This mat is the only one in the world that has a scientifically proven effect, according to the supplier.

Zibrasport Equest will be Media and Innovation Partner at the ECCO FEI World Championships Herning (DEN) 2022

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Much more than competition

In August 2022, the area at Stutteri Ask Stadium, Arena II and Jyske Bank Boxen will be the centre of the world’s largest equestrian event – the World Championships in four disciplines. In addition to the equestrian sport in the show arenas, the event offers a wide range of experiences for the audience such as live stages, adventures and side events.

“We are really looking forward to the collaboration. The World Championships will be so much more than what goes on in the competition arenas. We will present happenings and passion far beyond the ordinary and together with Zibrasport Equest we have a vision to share these experiences and this passion with the rest of the world. Not everyone gets the opportunity to be present in Herning but through the collaboration with Zibrasport Equest, everyone still gets the opportunity to participate”, says Casper Cassøe, one of the organizers of the World Championships 2022.

Take part at a distance

Millions of equestrian enthusiasts all over the world will be following the competitions at the ECCO FEI World Championships Herning Denmark 2022 through their TV screens. But the world championships will be much more than the competitions in the arenas.

“At Zibrasport Equest, together with the organizers, we create a community where everyone can become part of the World Championships – both up to and during the championships. Among other things, we will offer a broad variety of World Championships content in writing, sound and images, as well as content formats where everybody can be involved and become part of the World Championships. During the championships, you will be able to watch top jumping and dressage from the showground as well as experiencing the world championship atmosphere up close – e.g., from the World Championships live studio, lots of backstage content and various events on the Zibrasport Equest stage at the showground. We are confident that the organizers will create the best world championships ever, and we are looking forward to working with them to invite everyone to be part of the journey”, says Rikke Højgaard, editor-in-chief of Zibrasport Equest.

About ECCO FEI World Championships 2022 Herning Denmark

Four disciplines: Jumping, Dressage, Para Dressage and Vaulting. MCH – The largest exhibition and experience center in Scandinavia – situated in Herning forms the famework for the event, held in the Stutteri Ask Stadium, Stadion II and indoor at Jyske Bank Boxen.

Event takes place 6 – 14 August 2022. Find out more at herning2022.fei.org.

Ticket sales opening for Herning2022

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Denmark will host the World Championships in four equestrian disciplines from 6 – 14 August 2022 – ECCO FEI World Championships Herning Denmark. World Championship medals will be awarded in Jumping, Dressage, Para Dressage and Vaulting, and will take place in MCH Herning – the same location that framed the 2013 European Championships in three disciplines. The Organisers have reinvented the ticket sales, and it gives the audience the opportunity to have an additional experience at the World Championships.


”Recognizing that many would like to enjoy a little extra luxury, while following the sport closely from an ideal location, we have developed a completely new ticket system with First Class and Business Class tickets”, says Jens Trabjerg, Member of the Organising Committee.
First Class and Business Class tickets are the first and only ticket categories to be opened this year, and it will take place on 15th November at 12 pm. There are limited seats, and it is only possible to buy these tickets for a limited period.


Ticket sales are expected to fully open in March 2021 to Stutteri Ask Stadium with room for 10,000 seated spectators as well as a VIP lounge with appurtenant skyboxes.

Tickets for additional luxury
The First Class and Business Class tickets give access to a very special section at Stutteri Ask Stadium.
The First Class section at Stutteri Ask Stadium welcomes the audience via its own entrance and with exclusive toilet facilities. In the lounge attached to the seating inside the stadium, a light meal as well as beer, water, wine and coffee will be available. The facilities offer space to relax during the breaks, enjoy good company with free access to food and beverages.
The Business Class section does not have access to the lounge but has its own entrance and toilet facilities.
Both sections are in the best seating areas in the stadium with seat covers, carpets and delicious goodie bags. Tickets can be purchased as a day ticket or part card.
Read more and purchase your tickets on the website.

ECCO FEI World Championships in Herning – Denmark 2022

Four disciplines: Jumping, Dressage, Para Dressage and Vaulting.

MCH – The largest exhibition and experience center in Scandinavia situated in Herning forms the famework for the event, held in the Stutteri Ask Stadium, Stadion II and indoor at Jyske Bank Boxen.
6 – 14 August 2022

From: Herning 2022

Great support for Herning2022 from Helgstrand Dressage

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Foto: Andreas Helgstrand / Herning 2022

In August 2022, equestrian enthusiasts from all over the world will turn their attention to Denmark and Herning. Danish equestrian sport will be hosting the prestigious World Championships in four equestrian disciplines.

– ECCO FEI World Championships 2022 Herning Denmark. The event organisers behind the World Championships experiences great support for the event, and most recently Helgstand Dressage has signed up for a main sponsorship.
– I find it amazing to experience the great support we get from the largest Danish players in the industry, says Casper Cassøe who together with Jens Trabjerg are the organisers of Herning2022.
– We experience that the World Championships has made everyone stand together in many ways which is very important in these difficult times. We are really looking forward to the World Championships in August 2022, he states.

Helgstrand VIP Lounge
The agreement between the Herning2022 company and Helgstrand Dressage includes several elements. Helgstrand Dressage will be the naming sponsor for the large VIP lounge inside the stadium – HELGSTRAND VIP LOUNGE, and in addition, Helgstrand Dressage will be the presenting sponsor for all Herning2022 competitions in dressage inside Stutteri Ask Stadium. Helgstrand Dressage will also be presenting sponsor for several of the jumping competitions in the same place.


– We very much look forward to helping to put Denmark on the world map during the World Championships in Herning, Andreas Helgstrand states and continues: – The World Championship is of huge importance to Denmark, and we would like to support creating such a large and accomplished event as possible.

Helgstrand Dressage is setting up a large, VIP Lounge of their own just outside the stadium. It will be used to present the many branches within the Helgstrand Group.
– We will soon start planning an exciting concept for the Helgstrand Lounge. The framework that is being made available seems to be outstanding. Our task will be to take advantage of the opportunities and make Helgstrand Dressage visible during the World Championships. That visibility is clearly important, but it is just as important for us that we help to support the World Championships in Herning, Andreas Helgstrand concludes.

About Helgstrand Dressage
Helgstrand Dressage, owned by Marianne and Andreas Helgstrand and Waterland Private Equity, buys, trains and sells the world’s leading dressage horses and has over 100 employees located in Denmark, Germany and the USA. These include some of the biggest profiles in the equestrian world. Helgstrand Dressage has a turnover of around DKK 400 million.

In 2008, Andreas Helgstrand and the Danish national team won Olympic bronze and Helgstrand Dressage has won several world championships over the years, and in particular, the company has established itself firmly in the young horse segment. In 2018, Helgstrand Dressage established activities in Wellington, USA, and opened a stallion station in Germany. The company launched a collaboration in jumping with one of Germany’s biggest profiles, Rolf-Göran Bengtsson in 2018 and the jewelry brand Helgstrand Denmark in 2015 under Marianne Helgstrand’s artistic direction. Helgstrand Dressage has sold more than 500 horses since it was founded in 2009.

From: Herning 2022